Director, Organic Growth & Discovery

📋 Description

• Drive incremental revenue through conversion rate optimization and disciplined testing across
• Design, prioritize, and run A/B and multivariate tests on widget placement, widget type, CTA copy
• Own promotion scheduling for our key publishing partner, including the performance of promoted
• Build and maintain a testing roadmap and backlog, with clear hypotheses, sample size and duration
• Stand up reporting and workflows for CRO and promotion performance, including dashboards that tie
• Partner with Product and Engineering to write requirements for page, template, and widget

🎯 Requirements

• 4+ years of experience in conversion rate optimization, growth, or experimentation, ideally at a
• Proven track record of driving measurable incremental revenue through A/B testing on high-traffic
• Strong grasp of experimentation fundamentals, including hypothesis design, statistical
• Advanced analytical skills, with fluency in Looker or other data platforms and the ability to build
• Strong product sense, with a history of writing requirements and shipping with Product and
• Senior-level ownership: comfortable operating independently, standing up new processes, and being

🎁 Benefits

• Opportunity to work at a leading U.S. consumer finance marketplace
• Collaborative and transparent culture
• Equal opportunity employer
• Consideration for qualified applicants with criminal histories consistent with applicable law