Director, Payer Marketing

📋 Description

• Set payer marketing strategy and GTM plan with health plans.
• Build the function from zero: model, team, cadences.
• Create category story to align plans, providers, and partners.
• Commercialize net-new payer solutions and drive revenue.
• Turn clinical data into proof and compelling outcomes.
• Drive field marketing and enablement: content, decks, and tools.

🎯 Requirements

• 10+ years in enterprise B2B product marketing, 5+ years leading teams.
• Experience in health plans, value-based care, or complex healthcare.
• Proven ability to move commercial outcomes via positioning and GTM.
• Built from scratch: function, process, and go-to-market motion.
• Strong storytelling and enablement skills for sales teams.
• Comfortable in fast-moving, ambiguous, high-stakes environments.

🎁 Benefits

• Meaningful work at a mission-driven company.
• Opportunity to build from scratch and scale to enterprise.
• Collaborative, diverse culture with inclusive practices.
• Equity participation and growth opportunities in a Series D company.