Director, Product Marketing

📋 Description

• Own the product marketing narrative and positioning for the evolution of a multi-product, AI-native
• Define and lead go-to-market strategies for major product launches and strategic initiatives.
• Partner with Product, Finance, and Go-to-Market leadership to develop pricing and packaging
• Lead competitive positioning and win/loss analysis, transforming market intelligence into
• Collaborate with senior leadership on long-term product and market strategies.
• Advise product leaders on roadmap prioritization with market intelligence and customer perspectives.

🎯 Requirements

• 8+ years of product marketing experience within B2B SaaS organizations.
• Proven experience owning pricing and go-to-market strategies for a core product line or
• Experience working with AI-driven products and understanding AI's influence on buyer behavior
• Demonstrated success designing and launching pricing and packaging changes that improved revenue
• Strong executive presence and ability to influence senior stakeholders across Product, Sales
• Extensive experience developing competitive positioning, differentiated messaging, and sales

🎁 Benefits

• Competitive annual base salary ranging from CA$136,000 to CA$175,000.
• Eligibility for performance-based bonuses.
• Equity opportunities as part of the total compensation package.
• Remote-first working environment with flexibility across eligible locations in Canada.
• Access to flexible coworking spaces in downtown Toronto and Vancouver for employees based near
• MacBook laptop and equipment to support remote working.