Email Marketing Manager

📋 Description

• Own end-to-end execution of email marketing programs that drive pipeline and revenue.
• Lead email nurture, batch campaigns, paid placements, and paid newsletters.
• Collaborate with content, demand gen, and sales teams to optimize segmentation.
• Monitor engagement metrics and apply A/B testing to improve results.
• Ensure campaigns comply with CAN-SPAM, GDPR, and other standards.

🎯 Requirements

• 7+ years of B2B email marketing in tech or SaaS.
• Marketo experience with smart campaigns and engagement programs.
• Salesforce CRM for lead management, attribution, and pipeline reporting.
• Tableau dashboards for performance tracking and insights.
• Audience segmentation, lifecycle stages, and deliverability best practices.
• Vendor management for paid email and newsletter programs.

🎁 Benefits

• Inclusive, merit-based culture with equal growth opportunities.
• Strong cross-functional collaboration across marketing teams.
• Commitment to inclusion and equal opportunity for all.
• Accessibility and accommodations in the hiring process.