Engenheiro(a) de IA – Agentes

📋 Description

• Own and lead the customer retention strategy across multiple apparel brands, overseeing email, SMS
• Design and optimize the end-to-end returning customer journey, including welcome sequences
• Develop an integrated, multi-channel retention strategy that delivers relevant and personalized
• Define quarterly objectives and key results (OKRs), establish retention roadmaps, and prioritize
• Own key retention metrics, including revenue contribution, conversion rates, repeat purchase rates
• Lead structured testing and optimization initiatives using customer behavior data, campaign

🎯 Requirements

• At least 7 years of experience developing and executing customer retention or lifecycle marketing
• At least 5 years in leadership roles, with a proven ability to guide cross-functional teams across
• Deep knowledge of CRM platforms, customer segmentation, lifecycle marketing, and customer
• Strong analytical capabilities and experience using customer data and marketing performance metrics
• Demonstrated ability to translate business objectives into actionable strategies, manage roadmaps
• Experience designing, executing, and evaluating marketing experiments, using test-driven approaches

🎁 Benefits

• Competitive Compensation: USD-competitive salary.
• Remote Work: 100% remote work model, offering flexibility to work from Brazil.
• Paid Time Off: Paid time off to support work-life balance and personal well-being.
• Global Collaboration: Opportunity to work with a diverse, international team across multiple
• Professional Growth: Exposure to ambitious e-commerce growth strategies, global consumer brands
• Innovation and Technology: Opportunities to work with AI, automation, and advanced marketing