Fashion Paid Advertising Strategist

📋 Description

• Own the execution, performance, and growth of paid campaigns.
• Collaborate with account leadership to evolve strategy in the media mix.
• Own reporting, optimizations, and client communication.
• Execute keyword research, ad copy, and bid optimizations.
• Coordinate production with Specialists and maintain channel redundancy.
• Provide insights and forward-looking strategy to drive performance.

🎯 Requirements

• 2-3 years of digital marketing experience; 1-2 years in an agency setting.
• Minimum 2 years Direct Response marketing in E‑Commerce, Lead Gen, or B2B.
• Minimum 2 years of experience with Meta Ads for direct response campaigns.
• Minimum 2 years of hands-on experience with Search Engine Marketing.
• Experience with campaign development and optimization: bid optimization, keyword research, ad copy.
• Significant campaign management across Performance Max, Shopping, YouTube Ads, Display, Local, or Bing Ads.

🎁 Benefits

• Robust Medical, Dental, Vision insurance with up to 100% employer contribution.
• 401(k) plan with 4% employer matching.
• Unlimited Time Off available on day one.
• Fully flex work environment: full-remote, in-office, or hybrid.
• Employee Assistance Program (EAP).
• 12 observed United States holidays + 2 mental health recharge days per year.