Field Marketing Manager

📋 Description

• Develop and own the field marketing program for North America across owned and sponsored events
• Partner closely with revenue leaders, field sales reps, and SDRs on pre- and post-show strategies
• Collaborate with internal partners on Asana-hosted events across ABM, Brand, Community, and
• Establish and refine repeatable processes, templates, and best practices for regional field
• Own the tracking and reporting of program results, closely monitoring event KPIs, lead flow

🎯 Requirements

• 4+ years of field marketing experience, ideally for enterprise B2B/SaaS audiences
• Deep event planning and management knowledge with a proven track record of successfully executing
• Strong relationship-builder with the ability to lead cross-functional teams, work with executives
• Operationally minded self-starter with high autonomy, strong project management skills, and the
• Working knowledge of marketing technology tools (Salesforce, Marketo, or similar platforms) and
• Ability to travel regionally as needed

🎁 Benefits

• Mental health, wellness & fitness benefits
• Career coaching & support
• Inclusive family building benefits
• Long-term savings or retirement plans
• In-office culinary options to cater to your dietary preferences