Field Marketing Manager - Salesforce Ecosystem Events

📋 Description

• Own the global Salesforce ecosystem event calendar, selecting, negotiating, contracting, and
• Monitor sponsorship opportunities and prospectus releases, ensuring contracts and sponsorship
• Build and execute approximately six-week pre-event demand-generation campaigns using named-account
• Develop strategies targeting both new-logo prospects and existing customers, working with account
• Manage end-to-end on-site event execution, including booth operations, staffing, lead capture
• Establish and maintain a structured post-event follow-up process, ensuring leads enter nurture

🎯 Requirements

• Demonstrated experience owning at least 8 B2B conference presences end-to-end, including
• Proven track record of generating significant event-sourced pipeline, with experience personally
• Direct experience being accountable for pipeline progression and/or revenue generated through
• Experience negotiating event sponsorship contracts, pricing, packages, tiers, and related
• Hands-on experience with the Salesforce ecosystem, such as Dreamforce, Salesforce World Tours, TDX
• Strong understanding of event-conversion methodology, including pre-event targeting, meeting

🎁 Benefits

• Base salary of $70,000 per year.
• Quarterly performance bonus with a 15–20% target, tied to pipeline progression, flagship-event
• Estimated on-target earnings of approximately $80,000–$84,000.
• Health, dental, and vision insurance.
• 401(k) plan.
• Paid time off.