Freelance Marketo Email Specialist

📋 Description

• Build and launch email programs in Marketo, including one-off sends, nurture streams, engagement
• Develop and maintain responsive email templates and modular components in HTML and CSS, using
• Set up smart lists, smart campaigns, flow steps, and segmentations that match the targeting and
• Use tokens, dynamic content, and snippets to personalize emails and keep programs easy to clone and
• QA every email before launch: rendering across clients and devices (e.g. Litmus or Email on Acid)
• Manage program structure, naming conventions, and folder organization so client instances stay

🎯 Requirements

• At least 3 years of hands-on experience building and deploying email campaigns in Marketo Engage.
• Strong working knowledge of Marketo programs, smart lists, smart campaigns, tokens, snippets, and
• Proficiency in HTML and CSS for email, including responsive and hybrid coding and Marketo template
• Experience with email rendering and QA tools such as Litmus or Email on Acid.
• A detail-oriented QA process that catches errors in logic, links, and personalization before launch.
• Experience working across multiple clients or Marketo instances, adapting quickly to different