Gestionnaire numérique – Amérique du Nord | Digital Manager – North America

📋 Description

• Lead digital marketing strategies across multiple North American markets.
• Plan, launch, optimize, and report on campaigns across SEM, paid social, display, video.
• Collaborate with media agencies to maximize reach, efficiency, and ticket sales.
• Optimize campaigns via testing, audience refinement, and budgeting.
• Monitor KPIs: ROAS, CPA, CTR, conversions, revenue, traffic.
• Develop dashboards and actionable insights for leadership.

🎯 Requirements

• Strong digital marketing strategy, media planning, and performance marketing.
• Manage multi-market campaigns with measurable outcomes.
• Analytical mindset; translate data into actionable recommendations.
• Experience managing agency relationships and cross-functional projects.
• Highly organized; manage multiple priorities in a fast-paced environment.
• Excellent communication, presentation, and collaboration skills.