Global VP Marketing/CMO

📋 Description

• Define objectives for the Marketing function in partnership with senior leaders and leadership team
• Drive implementation / execution of Marketing strategies and tactics to achieve key results
• Empower Marketing team leads across business units to succeed and deliver commercial outcomes
• Empower Local and Community Management teams to grow addressable market for products and the
• Instill a culture of practice, performance, and data orientation through project management across
• Support Brand and PR teams to tell a compelling narrative about CoinMarketCap and its products

🎯 Requirements

• 10+ years in technology, financial services, or fintech, with 5 in a leadership/management
• Track record of delivering growth metrics: web traffic, leads, conversions, revenue
• Experience managing a complex portfolio of products with multiple brands and funnels
• Experience budgeting and making trade-offs between programs using quantitative analysis
• Strong project management and detail orientation
• Experience growing user or developer communities to catalyze market adoption