Google Ads Lead

📋 Description

• Own the overall Google Ads strategy, budgets, performance, experimentation roadmap, and channel
• Translate revenue, customer acquisition cost, ROAS, CPA, and profitability targets into clear
• Manage and optimize campaigns across Search, Shopping, Performance Max, YouTube, Display, and
• Make informed budget allocation and bidding decisions based on commercial objectives, performance
• Conduct detailed account audits to identify tactical issues, performance risks, optimization
• Develop and execute structured experiments across creative, ad copy, bidding, audiences, product

🎯 Requirements

• 7+ years of professional experience in Google Ads and paid search, with substantial experience
• Proven experience managing and scaling significant Google Ads budgets across multiple brands
• Deep expertise across Search, Shopping, Performance Max, YouTube, Display, and Demand Gen.
• Strong understanding of bidding strategies including Target ROAS, Target CPA, Max Conversions, Max
• Demonstrated ability to develop channel strategies against revenue, CAC, ROAS, CPA, and
• Strong knowledge of keyword strategy, search intent, campaign architecture, ad copy, audience

🎁 Benefits

• Remote working opportunity from India.
• Competitive compensation.
• High level of ownership and autonomy from the beginning.
• Opportunity to work on meaningful growth initiatives with visible business impact.
• Collaboration with experienced founders, operators, and specialist teams.
• Access to the tools and resources needed to perform effectively.