Growth Marketing Lead

📋 Description

• Craft and test messaging for customers, advisors, and partners.
• Build, run, and optimize campaigns across digital and offline channels.
• Meta Ads, LinkedIn Ads, Direct Mail, SEO & content, AI-driven testing.
• Launch rapid experiments to identify high-performing channels and messages.
• Partner with designers and agencies to produce assets.
• Track funnel performance from awareness to qualified lead.

🎯 Requirements

• 7–12 years in growth, demand gen, or performance marketing.
• Proven ability to go from zero to one—build and iterate campaigns.
• Strong B2B copywriting and messaging instincts.
• Hands-on with ad platforms: Meta, LinkedIn, Google; SEO/direct-mail a plus.
• Analytical mindset; fluent with HubSpot, Clay, or similar tools.
• Bonus: healthcare, insurance, or benefits tech experience.

🎁 Benefits

• High ownership with real responsibility from day one.
• Impactful mission: improve access to care at scale.
• Fast growth with opportunities for career velocity.
• Apply AI to healthcare problems.
• Collaborative, high-velocity team culture.
• Equal opportunity employer with inclusive policies.