Growth Marketing Lead

📋 Description

• Own the self-serve growth funnel end to end, including acquisition, signup, activation, and
• Build and scale in-product viral loops and word-of-mouth mechanisms in close partnership with
• Lead the development and optimization of an AI-powered onboarding experience designed to accelerate
• Own lifecycle email programs from initial signup through engagement, retention, and upgrade.
• Drive organic acquisition through SEO, Generative Engine Optimization (GEO), and Answer Engine
• Improve information architecture and on-site conversion through collaboration with design and

🎯 Requirements

• 5+ years of experience in growth or lifecycle marketing, ideally within a product-led SaaS
• Demonstrated experience leading in-product viral growth initiatives and self-serve conversion
• Strong hands-on SEO expertise and a practical understanding of how AI-driven search is changing
• Strong analytical and experimentation skills, with a track record of using data to evaluate and
• Proficiency with analytics platforms, experimentation tools, lifecycle/email platforms, AI tools
• Experience working directly with product design and engineering teams to deliver growth

🎁 Benefits

• Expected base salary of $135,000 USD annually, excluding annual bonus.
• Compensation may vary based on market conditions, location, job-related skills, and professional
• Remote work opportunity for candidates based in the United States, with preference for candidates
• Opportunity to work on a product with more than 5 million monthly active users and established
• High level of ownership and autonomy in a flat, execution-focused team.
• Direct collaboration with design, engineering, content, and customer support teams.