Growth Marketing Manager

📋 Description

• Oversee owned digital channels and coordinate demand generation initiatives
• Own the email marketing and nurture program, including campaign creation, audience segmentation
• Manage owned digital channels, including the website, social media platforms, and marketing
• Plan, launch, monitor, and optimize campaigns across email, LinkedIn, and other relevant digital
• Collaborate with the Marketing team to maintain consistent messaging tailored to different
• Partner with Sales to manage the complete lead lifecycle, including lead capture, scoring

🎯 Requirements

• At least 6 years of B2B marketing experience, including hands-on ownership of email marketing and
• Demonstrated experience managing email marketing programs at scale using marketing automation
• Working proficiency in Salesforce, including building reports and dashboards, managing campaigns
• Proven ability to collaborate closely with Sales teams on shared lead generation and pipeline
• Strong analytical skills, with the ability to measure campaign effectiveness, interpret performance
• Excellent copywriting skills, with the ability to create clear, concise, personalized messaging for

🎁 Benefits

• Annual base salary ranging from CAD 125,000 to CAD 135,000
• Paid time off, including vacation days, sick days, personal days, and public holidays
• Additional time off during the holiday season
• Flexible working hours to support work-life balance
• Remote work opportunities across Canada
• Optional access to a workspace in downtown Vancouver, with complimentary snacks and gym access