GTM Programs, Senior Manager

📋 Description

• Support planning and execution across GTM programs, product launches, and integrated marketing
• Manage assigned workstreams from kickoff through launch, coordinating timelines, deliverables
• Partner with teams including Product Marketing, Lifecycle, Social, Creative, PR, Ecommerce, Media
• Manage campaign and creative requests through Wrike, ensuring briefs and requirements are complete
• Support launch readiness and QA across campaign assets, landing pages, lifecycle communications
• Maintain campaign calendars, trackers, launch documentation, status updates, and teamwide program

🎯 Requirements

• 8+ years of experience in product marketing, digital marketing, campaign management, marketing
• Experience supporting product launches, GTM programs, and integrated marketing campaigns
• Experience across digital marketing channels such as lifecycle, paid media, social, ecommerce, or
• Experience in entertainment, streaming, ecommerce, consumer products, membership, or subscription
• Experience managing multiple workstreams across cross-functional teams
• Familiarity with campaign localization, website or promotional launches, and marketing QA

🎁 Benefits

• The Pay Range for this position is listed. Actual pay will vary based on factors including, but not
• Other rewards may include performance bonuses, employer matched retirement savings, time-off