GTM Strategy Associate, AI Product

📋 Description

• Define the GTM strategy: identify segments, use cases, messaging, and journey.
• Lead customer discovery with salon/spa owners (discovery, demos, onboarding).
• Improve activation and adoption; optimize onboarding and time-to-value.
• Build scalable GTM systems: qualification, demos, onboarding, education, support.
• Shape the product roadmap; translate customer feedback into priorities.
• Run strategic experiments; measure conversion, activation, retention.

🎯 Requirements

• Strong structured problem-solving and the ability to turn ambiguity into action.
• High agency with a track record of taking responsibility beyond your role.
• Excellent customer presence: build trust, ask good questions, drive outcomes.
• Sound product judgment: notice where users are confused, blocked, or engaged.
• Comfort using data to identify patterns, evaluate experiments, and decide.
• Genuine interest in AI and how it can improve real-world workflows.

🎁 Benefits

• Health, dental, vision, life & LTD insurance.
• Generous wellness budget for gym memberships and yoga.
• Calm app and One Medical membership.
• Flexible PTO.
• 401k plan available (no matching).
• Employee stock option program.