Head of Content

📋 Description

• Define our multichannel social content strategy, with a particular focus on viral content on X and
• Turn new features and core product use cases into launches, tutorials, showcases, recurring series
• Build a content program across 75+ niches: find the right creators, understand the audience
• Recruit and manage a team of 100 content producers and video editors, supported by strong creative
• Stay hands-on: pitch ideas daily, write scripts and briefs, make example videos, and jump into
• Build workflows for AI generation, editing, motion graphics, review, publishing, and rapid

🎯 Requirements

• Experience building and running high-output social content teams and managing multiple accounts
• Ability to recruit and manage a large (20+ person) creator operation.
• A track record of viral content, especially on X, and an understanding of the platform’s culture
• Excellent taste: you can spot a great concept early and explain exactly why an almost-good piece
• Strong writing and storytelling skills across briefs, scripts, social copy, and educational content.
• Hands-on experience with video editing, motion graphics, and AI-native production workflows.

🎁 Benefits

• Competitive salary and generous company equity
• Medical, dental, and vision insurance – 99.99% of premiums covered by Cantina
• 42 days of paid time off, including 15 PTO days, 10 sick days, 15 company holidays, and 2 floating
• Generous parental leave and fertility support
• 401(k) retirement savings plan
• Lifestyle spending account – $500/month to use however you’d like