Head of Content, B2C

📋 Description

• Design and run a centralised content organisation for four brands
• Own audience strategy across students and parents globally
• Manage content across channels: social, video, editorial, email, events
• Build systems for quality, planning, and measurement at scale
• Lead with AI in content production and distribution
• Report to COO and influence brand voice across brands

🎯 Requirements

• Ten+ years in content, consumer marketing, or audience growth leadership
• Led content teams at scale across multiple channels
• Built real-audience insight into content strategies
• Strong storytelling with operational discipline at scale
• Able to brief juniors and present to COO; cross-brand leadership
• Enthusiastic about AI as a content tool, used judiciously
• Experience in education sector or youth-facing brands
• Degree required (Bachelor’s or higher)