Head of Lifecycle Marketing | Remote

📋 Description

• Own how 5M+ existing customers experience Hostinger across email, SMS, WhatsApp and in-product
• Build a deliberate mix of channels and scale what works.
• Translate market insights and business strategy into detailed product requirements and prototypes.
• Scope and prioritize features and offers based on registrar operations, customer needs, and
• Ensure roadmap transparency by providing constant updates on development progress.
• Act as the customer advocate by understanding domain buyers' journey and identifying natural

🎯 Requirements

• Led a lifecycle, retention or product marketing team at scale, and developed people.
• Work AI-first, applying AI to content, personalization, segmentation or decisioning.
• Deep on data - cohorts, funnels, experiment design.
• Hold ground with senior stakeholders using evidence.
• Owned email end-to-end; SMS and WhatsApp are a bonus.
• Strong commercial mindset - understanding how retention activity connects to revenue, margin, LTV

🎁 Benefits

• 360 Growth: limitless learning opportunities - access to platforms like Reforge and CoachHub
• Freedom & responsibility: work from modern offices in Kaunas and Vilnius, the comfort of home
• Wellness simplified: insurance from Day 1, gym memberships, recharge leave, Headspace
• Work hard – play hard: company events like Town Hall, Meet the Client initiatives, team-building