Head of Performance Marketing

📋 Description

• Lead strategic product marketing: develop and execute a comprehensive growth strategy
• Scale the product to a monthly budget of $1,200,000 within defined KPIs
• Build a traffic and product marketing roadmap to improve metrics via experiments
• Coordinate and manage a cross-functional team (UAM, Creative, ASO, PMM) to hit KPIs
• Establish testing frameworks, scaling rules, and control systems for CPA and ROI
• Lead, hire, and grow your team — hold 1:1s, performance reviews, and expand the department

🎯 Requirements

• 5+ years in performance marketing for mobile apps
• Managed $1M+ monthly budgets; led teams of 5+
• Deep unit economics, cohort analysis, and performance metrics
• Auctions, attribution models, and MMP tools knowledge
• Hands-on traffic acquisition and channel scaling
• BI analytics with Tableau, Data Studio, AppsFlyer, Firebase

🎁 Benefits

• 20 vacation days, 15 sick days, and 6 family days
• Up to 10 additional holidays
• 100% medical insurance coverage
• Team events, corporate gifts, and merch
• Work from Kyiv hub or remotely with flexible schedule
• Reimbursement for professional courses and English classes