Head of Product Marketing

📋 Description

• Lead, mentor, and manage 1 direct report (Product Marketing Manager), setting clear team goals
• Hands-on definition and execution of Product-Led Growth (PLG) strategies to turn product usage into
• Build and formalize scalable PMM frameworks, playbooks, and standardized launch tiers to create
• Lead tightly coordinated, ongoing efforts across Product, Sales, Customer Success, and Marketing to
• Partner with Sales and CS leadership to identify enablement priorities that shorten deal cycles and
• Establish clear, outcome-based KPIs for Product Marketing initiatives (e.g., launch adoption rates

🎯 Requirements

• 7+ years of progressive experience in Product Marketing leadership in SaaS, B2B, or B2B2C
• Proven experience managing PMM team members and building scalable, standardized processes from the
• Hands-on experience developing strategies for self-serve conversion, product adoption loops, and
• Exceptional analytical ability to use quantitative metrics, product usage data, and KPI tracking to
• Track record of defining clear performance metrics and consistently measuring the effectiveness of
• Strong track record of coordinating closely with Product, Sales, and CS to drive aligned commercial

🎁 Benefits

• Fully remote work from the comfort of your home
• Generous time off policy of 21 days (birthday included 🎉), 8 designated/floating holidays, 2 paid
• Employer-sponsored health insurance plan through TriNet, including medical (United Healthcare)
• 401(k) retirement plan via TriNet's partner, Empower, with an employer match of up to 4%
• Reimbursement package for home office expenses and professional development, up to $1.5k
• Eligibility for employee equity plan (stock options)