Head Of Product Marketing

📋 Description

• Own end-to-end competitive intelligence for the Provider Data Management (PDM) space — tracking
• Build and maintain a continuous market monitoring system — synthesizing signals from analyst
• Deliver weekly, monthly, and quarterly market reports with clear insights and recommended actions
• Conduct regular primary research (customer interviews, prospect calls, win/loss debriefs) to
• Develop and own Certify's pricing strategy across all products and segments — balancing customer
• Model pricing scenarios for new products, expansions, and enterprise deals — providing finance and

🎯 Requirements

• 5–8+ years in competitive intelligence, market research, pricing strategy, or product strategy in a
• Demonstrated track record developing and deploying pricing models that improved win rates, ACV, or
• Strong analytical skills — fluent in data and able to independently build financial models, analyze
• Background in healthcare SaaS, health plan operations, or provider data — familiarity with
• Proven ability to influence cross-functional teams (Product, Sales, Finance, Marketing) and drive
• Exceptional communication and executive presentation skills — able to distill complex market

🎁 Benefits

• At Certify, we’re building with intention and taking care of the people doing the work.
• Your well-being matters to us. We provide 100% coverage of health, dental, and vision insurance