Head of User Acquisition

📋 Description

• Define and execute the overall user acquisition strategy across major paid platforms.
• Build scalable frameworks, SOPs, testing, and reporting for growth.
• Lead and develop a team of User Acquisition Managers.
• Manage significant paid media budgets for profitable growth.
• Develop strategies using LTV, CAC, retention, onboarding, ARPU metrics.
• Collaborate with analytics to strengthen attribution and data-driven decisions.

🎯 Requirements

• 5+ years in performance marketing with D2C subscription focus.
• Proven success managing large-scale paid campaigns across digital platforms.
• Experience owning budgets with strong ROI accountability.
• Background designing scalable marketing processes and testing frameworks.
• Experience leading high-performing acquisition teams.
• Deep knowledge of paid social/search/display on Meta, Google, TikTok, Pinterest, Snapchat.

🎁 Benefits

• Fully remote environment with location-flexible options.
• Unlimited PTO for work-life balance.
• Paid national holidays.
• Company MacBook for eligible employees.
• Flexible independent contractor agreement offering autonomy.
• Opportunity to join a fast-growing international business with career progression.