Industry Marketing Lead, Media, Entertainment, Sports & Gaming

Added
18 days ago
Type
Full time
Salary
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Related skills

content creation gtm digital marketing marketing automation customer engagement platforms

πŸ“‹ Description

  • Develop industry-specific marketing strategies
  • Collaborate with sales, enablement, content, CS
  • Position Braze as the leading customer engagement solution
  • Lead content and campaign development for the industry
  • Create programs: white papers, case studies, webinars
  • Generate and share insights for target customers

🎯 Requirements

  • BA/BS degree required; MBA or advanced degree a plus
  • 7-10+ years in marketing, with Media/Entertainment/Gaming & Sports
  • Proven GTM strategy development in fast-paced environments
  • Digital marketing, customer engagement platforms, and marketing automation
  • Cross-functional leadership and stakeholder management
  • Content strategy and industry storytelling expertise

🎁 Benefits

  • Equity included
  • Retirement and Employee Stock Purchase Plans
  • Flexible paid time off
  • Medical, dental, vision, life, and disability benefits
  • Fertility benefits and parental leave
  • Professional development with annual learning stipend
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