Integrated Campaigns Manager

📋 Description

• Design and run ABM programs for clusters of strategic accounts grouped by vertical, tech stack, use
• Scale what works into 1:many programmatic plays across a broader target list of prospects and
• Map buying centers inside each account and build multithreaded plays
• Turn account intelligence, intent, and usage signals into tailored campaign treatments
• Shape narrative, messaging, and offers for campaigns; write copy
• Develop concepts and formats for virtual events (webinars, workshops, exec roundtables)

🎯 Requirements

• 3 to 5 years in B2B marketing, demand generation, or marketing operations
• Hands-on experience supporting ABM or integrated campaigns for enterprise or technical audiences
• Hands-on experience running webinars, direct mail or meeting-maker programs, and email nurture
• Familiarity with Salesforce, marketing automation platform, webinar platforms, direct mail or
• Experience with verticalized or persona-specific go-to-market motions
• Track record of campaigns with real results and writing samples