Integrated Marketing Manager - Gateway & Verticals

Added
14 days ago
Type
Full time
Salary
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Related skills

data analysis demand generation partnerships b2b marketing financial metrics

πŸ“‹ Description

  • Own the integrated marketing strategy and plan for NMI's core payment gateway, aligned to pipeline
  • Develop and execute multi-channel campaigns to acquire new ISO partners, drive gateway adoption and
  • Develop verticalized marketing strategies for priority markets, using market, customer and
  • Build a strong understanding of ISO and ISV audiences, their buying journeys, challenges and
  • Partner with product marketing and content teams to develop compelling messaging, thought
  • Work closely with demand generation to define target audiences, campaign journeys, lead follow-up

🎯 Requirements

  • 5-7+ years of B2B marketing experience, ideally in payments, fintech, SaaS, or enterprise
  • A marketing or related business degree or equivalent.
  • Proven experience developing and executing integrated marketing strategies and campaigns that
  • Experience with verticalized marketing, including developing market-specific positioning, messaging
  • Strong understanding of B2B partner or channel-led business models. Experience marketing to ISOs
  • Experience working closely with sales and demand generation teams on lead management, account

🎁 Benefits

  • A remote first culture
  • Competitive compensation and benefits
  • Personal growth and advancement opportunities
  • Flex PTO & dedicated sick time
  • Health, Dental and Vision Insurance
  • Life, ADD, Short-term and Long-term Disability insurance
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