Integrated Marketing Manager - North America

📋 Description

• Own NA regional outcomes of three campaign verticals.
• Localize campaign content, assets, and experiences for NA.
• Plan and run field activity: regional events, ABM programs, touchpoints.
• Partner with sales in-region to align campaigns to pipeline priorities.
• Coordinate with Brand and Product Marketing for voice and positioning.
• Track campaign performance in-region and feed results for optimization.

🎯 Requirements

• 4+ years of B2B field marketing, campaign management, or integrated marketing.
• Track record of executing multi-channel campaigns that drive pipeline.
• Experience planning and running events end-to-end: conferences, field dinners, ABM programs.
• Comfort working with Sales on target accounts and pipeline priorities.
• Strong project management to run multiple campaigns and events.
• Familiarity with ABM and measuring regional campaign performance.

🎁 Benefits

• Equity and 401K
• Bi-annual, in-person company off-sites
• Inclusive team culture and growth opportunities
• Opportunity to have meaningful impact on Laurel's trajectory