Lead Brand Designer

📋 Description

• Brand Identity and Design Systems: Own and continuously evolve the visual identity, including
• Creative Direction: Define and communicate the creative vision for marketing campaigns, product
• Hands-On Design Execution: Conceptualize and produce high-quality creative assets across digital
• Team Leadership and Mentorship: Guide designers and freelance collaborators, provide constructive
• Cross-Functional Collaboration: Partner with Product Marketing, Demand Generation, Content, Sales
• Brand Consistency and Scalability: Build design components, templates, and self-service resources

🎯 Requirements

• Bachelor's degree in Graphic Design, Visual Communication, Fine Arts, or a related field, or
• At least 7 years of brand or graphic design experience, including 2 or more years leading design
• Experience in B2B technology, SaaS, e-commerce, supply chain, or logistics is an advantage.
• Demonstrated experience creating or evolving brand identities and developing scalable guidelines
• Strong command of typography, composition, color theory, layout, and visual storytelling across
• Advanced knowledge of Figma and Adobe Creative Suite (Illustrator, Photoshop, InDesign).

🎁 Benefits

• Remote Work: A remote opportunity available to candidates based in Canada.
• Creative Ownership: The opportunity to shape and evolve a company's visual identity across multiple
• Leadership Opportunities: The ability to guide designers and freelance partners while influencing
• Cross-Functional Exposure: Close collaboration with Marketing, Sales, Product, and executive
• Professional Growth: Opportunities to expand creative leadership, brand strategy, design systems
• Creative Variety: A diverse portfolio of projects spanning digital experiences, campaigns, print