Lead, Brand Marketing

📋 Description

• Own end-to-end brand campaigns across paid media, social, streaming, and partnerships.
• Lead briefs, timelines, budgets, and ensure quality and impact.
• Translate brand positioning into channel strategies and KPIs.
• Manage AI-driven brand standards and governance across assets.
• Partner with Growth, Creative, Partnerships, and Comms teams.
• Analyze brand health and consumer insights to guide strategy.

🎯 Requirements

• 6+ years in brand marketing, ideally consumer app, D2C, or health.
• Proven track record owning end-to-end campaigns from strategy through measurement.
• Experience managing creative/media agencies: briefs, budgets, timelines.
• Able to translate insights and performance data into strategic decisions.
• Strong project management in fast-moving, resource-constrained environments.
• Strong written/verbal communication; present to senior leadership; Bachelor's degree required.

🎁 Benefits

• Comprehensive healthcare, dental, and vision benefits.
• 401(k) plan with employer match.
• Flexible time off and Responsible Time Off policy.
• Monthly wellness and technology allowances.
• Paid parental leave and fertility support options.
• Mentorship program and learning resources.