Lead of Product Development

📋 Description

• Own the full path from customer insight to a live, selling product — deciding what to build
• Lead customer understanding: identify who buys each product and why, based on segments, purchase
• Drive new product development: decide what to build next, what moves forward, what waits, and what
• Manage product and offer design: materials, construction, specifications, packaging, size and color
• Oversee the product lifecycle: continuous improvement of live products, trace negative feedback to
• Run the results loop: compare predictions against actual outcomes for every launch.

🎯 Requirements

• Developed and launched at least three physical consumer products sold to US consumers, owning
• At least five years inside a consumer products company, brand, or retailer selling to US consumers.
• At least one product that was stopped, redesigned, or argued against based on customer learning.
• A real method for learning why people buy — interviews, surveys, concept and price tests, review
• Knowledge of how American shoppers decide online: images, reviews, ratings, price anchors
• Product development craft: specifications, materials, samples, quality standards, and working with

🎁 Benefits

• Fully remote position
• Flexible working hours with required overlap of 9 AM–1 PM Eastern