Lifecycle Marketing Manager - Self Service Cloud

📋 Description

• Own end-to-end email program execution: audience sourcing, flows, automation
• Design and run A/B and multivariate tests for subject lines and timing
• Scale lifecycle programs across global regions and user segments
• Build automated nurture programs in Marketo with segmentation and triggers
• Use product telemetry to trigger timely lifecycle messaging
• Ensure scalable, well-documented program architecture and deliverability

🎯 Requirements

• 6+ years of email marketing experience with lifecycle marketing
• 5+ years hands-on Marketo experience building nurture architectures
• Proven ability to drive conversion, pipeline, or engagement lift
• Experience with product-led growth (PLG) motions
• Strong copywriting for technical audiences
• Comfort with product telemetry data to inform messaging

🎁 Benefits

• Competitive pay based on the work you do
• Health coverage for you and your family in many locations
• Flexible locations and schedules for many roles
• Generous vacation days each year
• We match up to 2000 (local currency) for donations and service
• Up to 40 hours/year to volunteer projects you love