Lifecycle Operations Associate, Patient Engagement

📋 Description

• Build, QA, and execute patient engagement programs across email, push, SMS, and in-app messaging in
• Set up audience segmentation, triggered journeys, and Liquid personalization with excellent
• Track retention and engagement trends using SQL and Mode, especially across the early weeks of
• Use data to measure program impact and to generate new ideas: spot patterns, form hypotheses, and
• Design and analyze experiments (A/B tests, multivariate tests, holdout groups) tied to outcomes
• Apply behavioral science principles (friction reduction, timing, framing, habit formation) to

🎯 Requirements

• 2+ years in CRM, engagement operations, analytics, digital health, or a related field.
• Working SQL skills required; Mode or similar BI tools preferred.
• Hands-on experience with a CRM or messaging platform (Braze preferred), or a demonstrated ability
• Hands-on experience running multi-channel programs beyond email, including push, SMS, and in-app
• Genuine interest in behavioral science or behavioral design; coursework, projects, or self-study
• Comfortable with both quantitative data and qualitative insight about the patient experience.

🎁 Benefits

• Flex PTO policy (3-5 wks/year recommended) + 11 paid company holidays.
• Generous parental leave.
• Competitive Medical, Dental, Vision, Life, and AD&D insurance.
• Equip pays for a significant percentage of benefits premiums for individuals and families.
• Spring Health, a 100% employer-paid mental health benefit through Guardian.
• You can receive 5 free therapy sessions and 5 free coaching sessions per year for you and each of