Manager, eCommerce Content & Optimization

📋 Description

• Own the digital commerce content and optimization roadmap across direct-to-consumer websites and
• Optimize product detail pages, category pages, landing pages, educational content, imagery, videos
• Define content and merchandising requirements for website refreshes, product launches, and
• Identify and prioritize conversion-rate optimization opportunities using performance data and
• Partner with Sales and eCommerce teams to strengthen digital shelf content and ensure launch
• Lead SEO, answer-engine optimization, and responsible AI-driven content optimization initiatives.

🎯 Requirements

• A bachelor's degree in Marketing, Communications, eCommerce, Business, or a related field.
• At least 6 years of experience in digital content, eCommerce, direct-to-consumer operations
• Hands-on experience with Shopify or a comparable eCommerce platform.
• Demonstrated experience optimizing product detail pages, landing pages, and digital shopping
• Working knowledge of SEO, web analytics, conversion-rate optimization, and content performance
• Experience managing agencies and delivering complex cross-functional projects.

🎁 Benefits

• Estimated annual salary range of $111,100–$143,800, depending on skills, experience, and education.
• Medical, dental, and vision insurance.
• 401(k) retirement plan with company matching contributions.
• Paid sick days, vacation, and holidays.
• Paid parental leave.
• Short-term and long-term disability coverage.