Manager Marketing, Customer Marketing NORAM K-12

📋 Description

• Drive adoption and customer value across K-12 NA
• Design programs to boost product usage and health
• Build lifecycle and engagement strategies to reduce churn
• Run integrated campaigns (digital, field, events)
• Partner on expansion and cross-sell with ABM/Marketing
• Turn data into action to improve outcomes

🎯 Requirements

• 7+ years in customer/lifecycle marketing for B2B SaaS
• Strong track record driving adoption, engagement, retention
• Experience scaling customer lifecycle programs
• Partner cross-functionally with CS, Sales, and Marketing
• Experience supporting expansion or cross-sell motions
• Hands-on with marketing automation and customer data tools (Marketo, Salesforce)

🎁 Benefits

• Competitive compensation and ownership program
• Flexible remote, hybrid, and in-office options
• Generous time off and holidays
• Wellness programs and mental health support
• Learning and development tools and tuition reimbursement
• Recognition program and inclusive culture