Manager, Product Marketing

📋 Description

• Manage comprehensive end-to-end marketing campaigns across our full live-services machine. From
• Authentically represent player needs by knowing our game in and out, through a deep understanding
• Own our in-game lifecycle strategy: architecting messaging and offer constructs that move our
• Lead and execute high-profile brand partnerships, influencer tie-ins, and promotional activations
• Build and maintain high-trust relationships across our Business Unit and our shared service teams

🎯 Requirements

• Proven experience in product marketing, live-service campaign management, or lifecycle marketing
• Extensive knowledge or interest in sports verticals, ideally golf.
• Passion to deliver thoughtfully integrated campaigns players can resonate with, that showcase the
• Deep understanding of how to measure and report on marketing performance across owned and operated
• Strong ability to interpret data and learnings to influence real-time decision making.
• Familiarity with PC & console gaming marketing (PlayStation, Xbox. Steam) a plus.