Market Research Lead

Added
3 hours ago
Type
Full time
Salary
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Related skills

data analysis regression weighting mixed-method

πŸ“‹ Description

  • Market researcher translating insights into marketing plans
  • Collaborates with Brand, PMM, Creative, Product, and beyond
  • Designs and executes quantitative and qualitative research
  • Addresses diverse business questions to inform strategy
  • Turns data into clear, compelling narratives

🎯 Requirements

  • 12+ years in data analysis or mix-method research
  • Full-cycle research from design to reporting
  • Quantitative and qualitative methods, survey design, data analysis
  • Experience managing agencies/vendors
  • Experience using data to influence executives
  • Product or GTM strategy, brand research, campaign tracking
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