Marketing Analytics Manager

📋 Description

• Define how Marketing success is measured: establish metrics across audience growth, acquisition
• Build the marketing data foundation: ingest and model data across Salesforce, HubSpot, Google
• Create a medallion architecture that connects the prospect and customer journeys across systems
• Understand our audiences: develop audience and segmentation frameworks based on customer
• Own lifecycle marketing analytics: measure performance across web, email, in product and other
• Measure awareness and channel impact: establish practical frameworks for understanding brand

🎯 Requirements

• 5+ years of experience in marketing analytics, growth analytics, product analytics, data science
• Deep SQL fluency and strong analytical skills, with a track record of working with large
• Ability to connect data across marketing, CRM, web, SEO/AEO and product systems to understand
• Experience with paid ad platforms such as Google, LinkedIn and X; how to measure performance and
• Hands-on with GTM and marketing systems such as Salesforce, HubSpot, and Google Analytics.
• Experience building data pipelines and models with a modern data stack such as Airbyte, Fivetran

🎁 Benefits

• Competitive compensation, including meaningful equity.
• 100% coverage of medical, dental, and vision insurance for employee and dependents
• Flexible PTO policy including company wide Winter Break (our offices are closed from Christmas Eve
• Paid parental leave
• Fertility and family-building stipend through Carrot
• Company-facilitated 401(k)