Marketing Data Manager

📋 Description

• Establish and enforce minimum data quality standards across the marketing database, creating a
• Architect and execute data hygiene programs within Marketo and Salesforce, including deduplication
• Partner with Marketing Operations, Demand Generation, and Sales Operations teams to design and
• Build and deliver executive dashboards in Tableau or similar BI tools that provide real-time
• Lead cross-functional initiatives to standardize data capture, field utilization, and taxonomy
• Drive continuous optimization of data processes by identifying gaps, recommending automation

🎯 Requirements

• Bachelor's degree or higher in Marketing, Business Administration, Data Analytics, Information
• 5+ years of experience in marketing operations, marketing data management, or a related domain with
• Deep hands-on experience with Marketo, including database management, segmentation, campaign
• Strong working knowledge of Salesforce, including custom object management, field mapping
• Demonstrated ability to build dashboards and reports using Tableau or similar BI platforms to
• Proven track record establishing and enforcing data hygiene standards, deduplication processes, and

🎁 Benefits

• 401(k) plan with company match
• Flexible time off
• Paid parental leave
• Medical, dental, and vision plans
• Life insurance
• Disability insurance