Marketing Director

📋 Description

• Brand & Strategic Positioning: Define the overall marketing and brand strategy, translating
• Partnerships, Creators & Community: Lead ambassador programs, sponsorships, creator and
• Acquisition & Distribution: Build an integrated distribution engine across owned media
• Content & SEO: Lead content and SEO strategy to strengthen organic visibility across search
• Paid & Affiliate Growth: Oversee paid acquisition across social, biddable, programmatic, and
• Marketing Technology, Data & AI: Own the marketing technology, attribution, analytics

🎯 Requirements

• 6+ years of marketing experience, including senior-level leadership responsibility; experience in
• Genuine fluency in crypto and Web3 culture, with a strong understanding of how crypto-native
• Proven ability to define and execute comprehensive marketing and brand strategies that generate
• Strong experience across partnerships, sponsorships, creators, affiliates, performance marketing
• Strong understanding of marketing budgets, acquisition economics, attribution, performance
• Strong working knowledge of modern marketing technology, analytics, automation, attribution

🎁 Benefits

• Competitive service and performance-linked incentives
• Fully remote working model with international collaboration
• Significant influence over global brand, marketing, acquisition, and growth strategy
• Broad ownership across brand, performance, partnerships, creators, affiliates, community, content
• High visibility with the CEO on marketing strategy, investment decisions, and growth priorities
• Freedom to experiment with emerging AI technologies, new channels, creative approaches, and