Own end-to-end marketing strategy for Paytm AI products across Enterprise and Mid-Market.
Drive demand gen via digital campaigns, webinars, events, ABM, content.
Build AI-led (Agentic) marketing for lead gen, nurturing, personalization.
Define product positioning, messaging, value propositions, and GTM strategies.
Lead product launches, feature rollouts, and adoption campaigns.
Create sales enablement assets: decks, case studies, ROI tools.

🎯 Requirements

5–7 years in B2B SaaS, Product Marketing, or Enterprise Marketing.
Proven pipeline growth via digital and offline channels.
Expertise in Product Marketing, GTM, positioning, messaging, and enablement.
Experience marketing AI, SaaS, MarTech, CRM, CPaaS, Fintech.
Familiarity with AI-driven marketing, automation, CRM, and lifecycle marketing.
Strong leadership, stakeholder mgmt, communication, and analytics; MBA preferred.

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