Marketing Lead

📋 Description

• Own marketing's pipeline contribution: set marketing's pipeline target by market, own the result in
• Define and run the marketing plan and budget for each market, deciding which programmes to scale
• Grow our presence and build our position with larger fund managers
• Build the marketing engine across content/credibility, field events, and growth/online vectors
• Own positioning and product marketing, release GTM, and sales enablement in collaboration with
• Work hand in hand with sales, running marketing surround on named target accounts in HubSpot

🎯 Requirements

• 5+ years in total, including 2+ in growth or marketing at a B2B scale-up selling to expert or
• Built a marketing function or content programme from near zero
• Built or run attribution and steered on pipeline in euros, not MQL counts
• Hands-on in HubSpot
• Skills to build own workflows and agents (automations, LLM pipelines for content and signals)
• Player-coach mindset, able to ship before delegate and turn subject-matter experts into a

🎁 Benefits

• Customizable benefits package (wellbeing, sport, mobility, food and more)
• 28 days of vacation, plus 2 company days and local public holidays
• Hybrid setup (3 days/week in office)
• Up to 6 remote calendar weeks a year
• A great tech and work setup
• Work with a diverse team of 120+ bunchies from 40+ countries