Marketing Lead/ Head of B2B Marketing

📋 Description

• Define the brand positioning, messaging, and competitive differentiation.
• Develop a compelling narrative around performance creative infrastructure, AI-enabled capabilities
• Establish thought leadership on creative performance and emerging advertising approaches.
• Own the B2B marketing strategy, priorities, budget, and performance metrics.
• Develop integrated campaigns across paid and organic channels, content, email, events
• Collaborate with Sales to define ideal customer profiles, prioritize strategic accounts, and

🎯 Requirements

• 8+ years of B2B marketing experience, with ownership of marketing strategy and demonstrable
• Strong experience in advertising platforms, AdTech, demand-side platforms (DSPs), marketing
• Deep understanding of paid social, performance advertising, agency relationships, and enterprise
• Proven success developing brand positioning, product marketing, go-to-market strategies, and
• Ability to translate complex technology, advertising infrastructure, and commercial models into
• Excellent writing, storytelling, presentation, and executive communication skills.

🎁 Benefits

• Opportunity to define a new category and challenge traditional agency economics through a business
• Work with differentiated creative infrastructure, technology, performance data, and measurable
• Exposure to the intersection of AI, creativity, and advertising.
• Direct influence over market positioning, growth strategy, and commercial priorities.
• Significant autonomy and ownership in a senior, hands-on marketing role.
• Opportunity to build and expand the marketing team as results and business needs support further