Marketing Operations Analyst

📋 Description

• Serve as a non-IT business owner and of Salesforce and Pardot in Marketing Operations
• Own or act as super user and champion for other marketing and GTM platforms as assigned (e.g.
• Manage user access, permissions, licensing, and onboarding/offboarding where business-owned
• Manage day-to-day configuration, such as fields, flows, reports, dashboards, and automation rules
• Partner with IT on enhancements, integrations, and larger projects: define business requirements
• Troubleshoot sync errors and data discrepancies between platforms, escalating to IT or vendors as

🎯 Requirements

• 2-5 years of experience in Marketing Operations, Revenue Operations, or a closely related function
• Salesforce (required): hands-on admin experience, including objects, fields, flows, reports
• Pardot (Marketing Cloud Account Engagement) and/or Marketing Cloud (required): hands-on experience
• Working experience with, or demonstrable ability to quickly learn, marketing and sales technology
• Strong understanding of the B2B demand generation funnel, lead lifecycle management, and attribution
• Experience translating business needs into clear requirements for IT or technical teams

🎁 Benefits

• Impactful work transforming the way the world learns
• Flexible work arrangements
• Learning and Growth opportunities
• Tuition reimbursement of up to $4,000 CAD for continuing education through our SkillsWave Program
• 2 Paid Days off for SkillsWave-related activities like exams or final assignments
• Employee wellbeing (Access to mental health services, EFAP program, financial planning and more)