Marketing Specialist

📋 Description

• Build, execute, and deploy end-to-end email marketing campaigns using Salesforce, Pardot (Account
• Create and manage audience lists, segmentation criteria, suppression lists, and automated marketing
• Build, maintain, and manage Salesforce campaigns, ensuring campaign structures and tracking
• Perform campaign quality assurance (QA) checks to verify content accuracy, audience selection
• Create and maintain email templates, forms, and landing pages to support campaign execution and
• Develop campaign performance reports and dashboards to monitor marketing effectiveness and

🎯 Requirements

• At least 3 years of professional experience in email marketing, marketing automation, campaign
• Hands-on experience with Salesforce CRM, Pardot (Account Engagement), Marketing Cloud Next, or
• Proven ability to build, manage, test, and deploy email marketing campaigns from planning through
• Strong understanding of audience segmentation, suppression lists, marketing automation workflows
• Demonstrated reporting and analytical skills, including experience developing campaign performance
• Advanced proficiency in Microsoft Excel, with the ability to organize, analyze, and interpret

🎁 Benefits

• Remote work arrangement: Full-time, work-from-home position based in India.
• Competitive compensation: Salary determined by local market rates, relevant skills, qualifications
• Performance-based evaluation: Compensation considerations include performance during the screening
• Benefits package: Access to an employee benefits program, with specific details available during
• Professional development: Opportunities to expand expertise in email marketing, CRM systems
• Collaborative environment: Work with cross-functional teams in a global organization that values