Marketing Specialist

📋 Description

• Develop and execute integrated regional marketing plans and campaigns to increase brand awareness
• Serve as the primary marketing contact for franchisees, providing guidance, resources, and
• Conduct ongoing market research to understand local customer needs, market conditions, industry
• Plan, execute, and evaluate digital marketing campaigns across relevant channels. Monitor key
• Coordinate in-store promotions, grand openings, community outreach initiatives, and local events
• Create engaging content for social media platforms, develop brand-specific newsletters, contribute

🎯 Requirements

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
• At least three years of marketing experience managing multiple brands or locations, ideally within
• Strong understanding of retail marketing, B2B marketing strategies, brand management, and
• Practical experience managing organic and paid media campaigns, creating SEO-optimized content, and
• Familiarity with Google Analytics and other web, social media, and digital analytics tools, with
• Experience managing marketing budgets, coordinating multiple initiatives, meeting deadlines, and

🎁 Benefits

• Competitive salary: Annual compensation ranging from $65,000 to $76,000 USD, depending on
• Remote work: Work remotely from within the United States.
• Career development: Opportunities to expand marketing expertise while supporting multiple brands
• Collaborative environment: Work closely with regional and national teams, franchise partners, and
• Professional impact: Contribute to brand growth, customer engagement, and community initiatives
• Inclusive workplace: Join an organization committed to diversity, equity, inclusion, accessibility