Marketing Technology Program Manager

Added
15 days ago
Type
Full time
Salary
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Related skills

crm marketing operations program management marketing automation b2b marketing

๐Ÿ“‹ Description

  • Act as the program manager for 1-2 initiatives at a time
  • Digital channel effectiveness: Improve digital campaign performance through personalization
  • Measurement: Give every campaign a consistent identity; connect marketing activity, spend
  • Account-Based Marketing (ABM): Identify target accounts, coordinate account-based campaigns
  • Online Event Production & Community: Digital event promotion, registration, online attendance
  • Own end-to-end program delivery for initiatives; maintain program communications, track milestones

๐ŸŽฏ Requirements

  • 6+ years of experience in B2B marketing operations/technology or a related program management role
  • 3+ years of experience working day-to-day on marketing automation platforms, CRM platforms
  • 3+ years of experience in end-to-end program management of cross-functional marketing, sales, and
  • Experience building AI agents, including examples of agents you have deployed and examples of ways
  • 3+ years of experience doing your own analysis using queries, dashboards, and AI and partnering
  • 3+ years of experience defining your own scope and goals and collaborating with a distributed
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