Martech Operations Manager

📋 Description

• Own the technical enablement and optimization of customer communications across the customer
• Design, build, and optimize automated customer journeys that deliver relevant, timely, and
• Translate marketing and customer experience objectives into clear business and technical
• Lead the analysis of existing customer communication processes, journeys, and workflows to identify
• Evaluate and recommend appropriate campaign and journey approaches, including real-time versus
• Oversee technical campaign activities, including automated email campaign setup, journey

🎯 Requirements

• Bachelor’s degree in Business Administration, Marketing, Information Systems, Technology, or a
• 5+ years of experience with Salesforce Marketing Cloud development, administration, or marketing
• Experience designing and implementing automated customer journeys, campaigns, and lifecycle
• Experience working with marketing data, automation workflows, campaign testing, and supporting data
• Strong knowledge of Salesforce Marketing Cloud (SFMC), including campaign development
• Strong understanding of marketing automation, customer lifecycle communications, and MarTech

🎁 Benefits

• Competitive compensation and comprehensive benefits
• Medical, dental, vision, and life insurance
• Employee assistance program
• 401K plan with company match
• Host of voluntary benefits
• Paid time off programs