Media Manager, Retail Media Network - Mass & Club

📋 Description

• Lead annual planning, campaign strategy, activation, optimization, budget pacing, and performance
• Translate customer plans, joint business planning priorities, assortment strategies, product
• Develop balanced full-funnel media plans that combine retail search, onsite display, offsite media
• Recommend investment allocations by retailer, brand, product, and business objective, adjusting
• Protect always-on retail search coverage for priority brands and products, ensuring visibility
• Analyze sales, traffic, conversion, market share, new-to-brand performance, household penetration

🎯 Requirements

• Bachelor's degree in Marketing, Business, Advertising, Digital Commerce, Analytics, or a related
• At least 8 years of experience supporting Mass and Club customers and integrating retail media with
• Progressive experience in retail media, shopper marketing, digital media, eCommerce, customer
• Experience developing, activating, optimizing, and measuring retail media campaigns across major
• Experience managing agency and platform partners and influencing cross-functional teams without
• Familiarity with incrementality, marketing return on investment, household growth, new-buyer

🎁 Benefits

• Annual base salary ranging from $127,700 to $185,150 USD.
• Eligibility for an 18% annual incentive bonus, subject to the business achieving its financial
• Fully remote work opportunity within the United States.
• Opportunity to influence retail media strategy, manage significant commercial investments, and
• Collaborative, cross-functional working environment focused on innovation, continuous improvement