Meta PPC Specialist

📋 Description

• Own strategy, execution, and optimization of paid social campaigns across multiple verticals.
• Plan, build, launch, and manage full-funnel Meta campaigns (targeting, structure, bidding
• Analyze CPL, ROAS, CAC, frequency, attribution, and conversions to improve results.
• Design and execute structured A/B tests across creatives, audiences, offers, and landing pages.
• Collaborate with creative, analytics, development, and sales teams on performance-driven assets.
• Monitor campaigns to increase qualified lead volume while hitting targets.

🎯 Requirements

• 4+ years of hands-on Meta Ads campaigns experience.
• Experience in a digital marketing agency or performance marketing environment.
• Proven success in lead generation campaigns with measurable results.
• Strong expertise in Meta Ads Manager, Business Manager, Meta Pixel, and optimization workflows.
• Advanced audience segmentation: Lookalike/Custom Audiences, interest and behavioral targeting.
• Meta Blueprint Certification is required.

🎁 Benefits

• Fully remote work opportunity with flexibility to work from anywhere.
• Competitive compensation of $4.00 USD/hour.
• Opportunity to manage high-impact paid media campaigns across multiple industries.
• Work with a performance-focused team where data, experimentation, and innovation are valued.
• Professional development opportunities within a fast-moving digital marketing environment.
• Flexible remote setup designed to support productivity and work-life balance.